Cofluenxa Website
Connecting brands with the right influencers effortlessly.
Orimolade Eniola on Aug 18, 2025
This is a summarized version of how i designed Cofluenxa Web App
Confluenxa is a platform that allows brands and influencers to connect, collaborate, and manage partnershipsefficiently. I designed the web app to highlight its key features while creating a seamless and engaging user experience from the main website to the full platform.
Challenge
The existing app layout made key features less accessible and difficult for users to discover. Bitshop needed a more seamless UX that clearly highlights the main product features and guides users effortlessly through core actions like buying, selling, and receiving crypto.
Make it easy for brands and influencers to discover and connect.
Ensure the platform’s core functionalities are clear and accessible.
Create smooth onboarding flows including sign-up and sign-in.
Design dashboards that provide a clear overview for both brands and influencers.
Maintain a consistent brand identity while supporting complex user interactions.
Research & Insight
To understand what needed improvement, I conducted desk research and explored existing patterns across top competitor crypto apps.
This included:
Conducting desk research and analyzed competitor platforms to understand best practices in influencer marketing UX.
Explored inspiration and mood boards to refine the look and feel of the web app.
Focused on how other platforms organize dashboards, user flows, and collaboration tools.
Defined UX patterns to make navigation intuitive and information easy to find.
Solution
Designed a streamlined onboarding flow for brands and influencers, including sign-up, sign-in, and account setup.
Created dashboards tailored to each user type, showing all key metrics, opportunities, and interactions at a glance.
Highlighted the platform’s core features — connecting, messaging, and managing collaborations — in a clear, visually balanced layout.
Defined UX patterns to make navigation intuitive and information easy to find.
For Brand
Discover and connect with the right influencers
Track campaigns and metrics
Manage messaging and collaborations
For Influencer
Find relevant brand collaborations
Track performance and engagement
Manage communications and opportunities
Brand Identity
A visual style that makes the platform recognizable.
